B.Design UI & UX

UI Designing is concerned with how the user interface will appear, While UX Designing focuses on how the user interface will function.

The School of Design acknowledges the importance of user interface (UI) and user experience (UX) designs in the creation of intuitive and engaging digital experiences.

The UI and UX program emphasizes principles of user-centered design, information architecture, interaction design, and usability testing. Students become proficient with industry-standard tools, enabling them to design visually enticing interfaces and unified user experiences across multiple platforms.

Through collaborative projects and apprenticeships, students gain experience conducting user research, creating wireframes and prototypes, and iterating designs in response to user feedback.

In the last five years, the demand for UX/UI has only increased as businesses have gone digital. The UI/UX market was worth US $465 million in 2021 and is projected to reach US $ 1,346 million by 2028’s end. Now is an excellent time to pursue a career in this profession.

User Interface (UI): refers to the visual elements, design, and layout with which users interact when utilizing a digital product or system. It consists of elements like buttons, menus, forms, iconography, and typography. The primary objective of UI design is to create an intuitive, aesthetically attractive, and user-friendly interface that permits effective navigation and interaction with the product.

User Experience (UX): User Experience concentrates on the overall satisfaction and experience users have when interacting with a digital product or system. It includes usability, accessibility, performance, and the emotional response elicited in consumers. UX designers seek to comprehend the requirements, behaviors, and motivations of users in order to create meaningful and enjoyable experiences.

UI & UX Design Course

With the world changing constantly, UI/UX Design is an emerging design specialisation that is attracting a lot of interest. UI/UX design is quickly rising to prominence as a popular and crucial design specialisation as more and more firms establish themselves online. The method of developing digital goods with an emphasis on significant and intimate encounters is provided by UX (User Experience) design. It is designed to impart design and technological knowledge in order to produce user-friendly mobile applications, online goods, augmented reality, and Internet of Things applications.

All industry segments, including top IT services, solutions, product and consulting firms, financial services, banking, insurance media, education, and hotels, employ UI-UX designers with an emphasis on digitalization and digital goods.

  • History of User experience
  • Technical Languages
  • Evolution of UX
  • Cognitive Design & Ethnography
  • UX Design
  • Digital Experience Strategy
  • User interface Design
  • Customer experience & survey
  • Omnipresence Design
  • Service design & enterprise UX
  • Game Design and Development
  • language

Domain Knowledge

In integrated labs, learn all of the concepts, skills, tools, and methods needed to construct all of the UI/UX concepts from the ground up. Create digital experiences that result in customer happiness, product success, and brand loyalty.

Problem Analysis

By the end of this course, students will have a basic understanding of design thinking processes and how to use an iterative approach to issue solving to develop effective user experiences.

Conduct Investigations of Complex Problems

Students will learn research methadologies and athenography to find facts about real time interaction problems of digital platforms. It will help them to get solutions of complex problems.

Project Management & Finance

Students will be able to create strategists who can concentrate on the correct challenge at the right moment while keeping the overall picture in mind.

Modern Tool Usage

Students will learn all the necessary software to design User Interfaces, User Experience, Information Design, and Prototyping.

Life-long Learning

Students will learn to solve simple and complex problems through UI & UX Design process which keeps them engage in research and develop a sense of responsibility for society.

Career & Job Roles?

UX Researcher

Visual Designer

UI/UX Designer

Interaction Designer

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